Mecklenburg County continues to explore innovative ways to serve county residents by helping them to improve their lives and community. Sponsor Mecklenburg identifies marketing opportunities which will generate revenue streams from partnerships with corporations through the County’s Municipal Marketing Program.
The goal of Sponsor Mecklenburg is to work with organizations to develop business strategies to drive revenue and deliver a positive impact on the Mecklenburg Community. Municipal Marketing initiatives are done strategically to protect the brand and integrity of Mecklenburg County, and also align social interests with corporate marketers’ goals.
Sponsor Mecklenburg offers four categories of municipal marketing:
- Corporate Sponsorships
- Naming Rights
- Exclusivity Rights
A partnership is more than a sponsorship. Through these categories, and other smaller public-private relationships, Sponsor Mecklenburg develops strong multi-dimensional partnerships, which often include more than one type of municipal marketing category. Sponsor Mecklenburg assists organizations in reaching their marketing goals and objectives through a variety of ways. Your participation in the municipal marketing program of Mecklenburg County improves our community while positively impacting your brand and bottom line.